---
name: WordPress.org
domain: en-au.wordpress.org
kind: product
relation: competitor
segment: Web Application and Frontend Hosting Platform
descGrounded: 0.18
---

# WordPress.org

An open-source content management system sold as a self-hosted platform for building any kind of website, from blogs to enterprise sites.

**Route:** surfaced by the Web Application and Frontend Hosting Platform lane's de-branded queries → competitor to vercel.com.

**Why it's on the map:** Sells the same website-building and hosting platform capability to the same frontend and full-stack developers who would shortlist Vercel.

**Receipts** (verbatim from its page this run):

> Blog Tool, Publishing Platform, and CMS

> The open source publishing platform of choice for millions of websites worldwide—from creators and small businesses to enterprises.

> Customise every detail—no code needed.
