---
name: CustomerLabs
domain: customerlabs.com
kind: product
relation: integration
segment: Web Application and Frontend Hosting Platform
descGrounded: 0.75
---

# CustomerLabs

A first-party data ops platform that collects, resolves, and sends customer signals to ad platforms like Meta and Google.

**Route:** surfaced by the Web Application and Frontend Hosting Platform lane's de-branded queries → integration to vercel.com.

**Why it's on the map:** CustomerLabs routes audiences and offline conversion events into the same ad platforms (Meta, Google, LinkedIn, TikTok) that a Vercel-hosted application might use for marketing attribution or acquisition, but it does not compete with Vercel's infrastructure; the two can coexist in a marketing-tech stack.

**Receipts** (verbatim from its page this run):

> First-Party Data Ops Platform

> send optimization-ready signals into ad platforms

> Route events and audiences to Meta, Google, LinkedIn, TikTok, and more
