---
name: Plausible Analytics
domain: plausible.io
kind: product
relation: substitute
segment: recurring billing and subscription management
descGrounded: 0.53
---

# Plausible Analytics

A web analytics tool offering a simple, privacy-focused dashboard as an alternative to Google Analytics.

**Route:** surfaced by the recurring billing and subscription management lane's de-branded queries → substitute to stripe.com.

**Why it's on the map:** A buyer evaluating the anchor's payment infrastructure could instead choose Plausible to analyze visitor behavior without cookies or complexity, making the anchor's data-tracking capabilities unnecessary.

**Receipts** (verbatim from its page this run):

> Simple, privacy-friendly Google Analytics alternative

> No cookies, just insights

> Plausible is powerful, lightweight analytics
