---
name: Bluefin
domain: bluefin.com
kind: product
relation: substitute
segment: fraud prevention and risk management
descGrounded: 0.65
---

# Bluefin

A data security infrastructure provider selling PCI-validated P2PE encryption, vaultless tokenization, and payment orchestration for businesses that need to protect sensitive payment and personal data in motion.

**Route:** surfaced by the fraud prevention and risk management lane's de-branded queries → substitute to stripe.com.

**Why it's on the map:** A buyer who chooses Bluefin’s data-security infrastructure would no longer need Stripe’s payment-processing infrastructure, because Bluefin secures the same sensitive data in motion that Stripe’s APIs handle, making Stripe's role unnecessary for that buyer.

**Receipts** (verbatim from its page this run):

> Bluefin is a data security infrastructure provider that protects sensitive data in motion using PCI-validated P2PE, tokenization, and orchestration

> Secure sensitive data at the point of entry with PCI-validated point-to-point encryption (P2PE) and vaultless tokenization

**Edges:**

- competitor [[increase-com]]
