---
name: Equifax
domain: equifax.com
kind: product
relation: buyer
segment: fraud prevention and risk management
descGrounded: 0.82
---

# Equifax

A credit bureau selling credit reports, credit scores, and identity theft protection to consumers.

**Route:** surfaced by the fraud prevention and risk management lane's de-branded queries → buyer to stripe.com.

**Why it's on the map:** The anchor sells payment infrastructure to businesses; Equifax is a consumer credit bureau that businesses in the anchor's market might use for underwriting, but the page itself addresses individuals checking their own credit, making it the demand side, not a vendor in the payment market.

**Receipts** (verbatim from its page this run):

> Get your free weekly credit report

> Get your free credit score and report

> credit monitoring and identity theft protection solution from Equifax

**Edges:**

- competitor [[kount-com]]
